Twitter – Why People Use Microblogging Sites
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Twitter Micro Blogging
As a follow up to my post yesterday about Twitter and the possibility that the honeymoon might be over, I thought I’d share with you new research from TNS Global about why people use Twitter, It’s a nice follow up to my post yesterday, so here are the findings:
41.6% percent of Internet users who used Twitter did so to keep in touch with their friends.
Why People Use Twitter
In addition, 29.1% used it to update their status, 25.8% to find news and stay updated, 21.7% for work purposes and 9.4% for research.
Men and women both used Twitter primarily to keep in touch with friends. Secondarily, men were interested in finding news and women in updating their status.
Users under age 35 were more interested in broadcasting their status than their senior counterparts. Older users were more likely to use the service for work-related purposes.
The average Twitter user interacted primarily with friends and family.
Why People use Twitter
Next-most-popular were celebrities, bloggers, TV shows, co-workers, brands and journalists.
More women interacted with friends, family and celebrities than men, but men were more likely to follow bloggers.
Older users trailed younger ones in interaction with every Twitter user type except journalists and brands.
Who can Twitter users blame for their addiction? One-half of tweeters said a friend or family member introduced them to the site and 33% were hooked by a co-worker.
So there you have it, and if you’d like to follow Mike Andrew on Twitter then click on the link as follows www.twitter.com/mikeandrewre
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I recently joined twitter,Just found out that it is one of great to communicate with friends and get updated with their status also to other people with related business.
