More of the Worst Property Videos on YouTube
Back in January I talked about the worst property videos ever and got quite a reaction from the readers of this blog, so I thought I’d look again at this subject, given the growth in property video tours in Australia. This example, masquerading as a video is actually a very bad slide show. This video jumps from one out of focus shot to another, with no attempt to even highlight who the agent is, what the price of the house is or even where the house is. There appears no attempt to edit the video and from what I can gather no soundtrack or voice over, yet the video has had 2,129 views. I had to sit through the 3:09 seconds to review the video, so why others have is a mystery to me.
So here it is, but watch out, if you do a video like this, it could end up here.
Comments(2)











Those stats are pretty impressive for what it is, and highlight that property videos (regardless of quality it seems) ARE being watched.
There are some good stats coming out of the US on the effectiveness of video as a marketing tool for real estate agents, a key feature being the “stickiness” of websites with video versus those without.
Some agents get “it” and see the value of video as a profile building tool (brand and individual) and as a selling tool (lifestyle focus, emotional hook) while most still see it as a luxury item, the first thing struck of the listing schedule when their vendor questions the marketing spend.
Video is here to stay, and although the Australian real estate market is a little slower in embracing video, it certainly does it with a better eye for quality!
Thanks for your input to my blog, I agree, I’ve posted a few articles on the growth of video in real estate marketing on this blog and the impact video is having on property marketing,in fact the Inman conference in New York in January devoted a lot of time to video. I always push video with the agents I work with and the seminars I conduct. I’m hoping that the take up will improve this year. I welcome your comments and input on this blog.
Regards
Mike